Matria Healthcare to Acquire Leader in Corporate Wellness

By Freddie Mooche(AXcess News) Marietta GA - Matria Healthcare, Inc.

(Nasdaq: MATR), a provider of comprehensive health enhancement programs to health plans and employers, said Monday that it was acquiring Dallas, Texas-based WinningHabits, Inc. for $15 million in cash and earnouts based on performance.According to Matria Healthcare, the acquisition creates the only fully integrated wellness and health enhancement solution in the market.WinningHabits has over 100 corporate clients.

It provides programs designed for corporations to assist and motivate their employees toadapt healthier lifestyles, gain greater awareness of their health status and reduce their risk of developing a chronic disease or high-cost medical condition.Parker H. Petit, Matria's Chairman, called the acquisition of WinningHabits "a perfect complement to the proprietary interactive tools and healthy living programs provided to our clients through Miavita, our on-line health and wellness subsidiary acquired earlier this year."The acquisition of WinningHabits is expected to be completed on October 1, 2005.

A conference call is scheduled for Tuesday Sept. 20 at 9am EST to discuss the acquisition and its anticipated affect to revenue and earnings.Shares of Matria Healthcare closed down 19 cents at $38.43.


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